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Welcome to the Planetsms newsletter.
20.02.07
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In this issue we
will cover the following topics.
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Why did eBay
remove my eBook?
-
Download another
collection of FREE eBooks. Most are
brand new and unreleased.
-
If this is the 1st time you
have been here you may want to check out the
archive
section.
Why did eBay remove
my eBook?
You have written your
very 1st eBook, you have created a killer sales page and you list your
eBook on eBay. Your eBook starts to sell and your excitement builds at
the prospect of 100s of dollars in your PayPal account, then bang!
EBay end your auction for a violation of terms. Now you feel like
giving up.
The 1st thing to do is
not to panic as this happens a lot. I have had many listings ended
over the years for silly policy violations. Anyone who has been a
subscriber of mine for a long time will remember I had my
$10,000 auction
eBook ended when I had only sold half of my inventory. The reason eBay
ended my auction was because I said I accept 'cash at your own risk'.
This is a big no no with eBay but at the time I never realised it.
Anyway, this has got me
thinking of the most common reasons eBay will pull one of your eBook
auctions.
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Wrong, category.
EBooks must be listed in the
Everything else > Information products category. List them anywhere
else and eBay will eventually catch up with you and remove the
offending item(s).
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Not stating you are
the copyright holder. If you have created your own eBook you are
the copyright holder and you must let eBay know this in your
listing. Just a simple statement at the end of your auction,
something like "Note to eBay staff, I am the copyright holder of
this item" will do.
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Not stating you are
licensed to sell the eBook you are selling. ebay.com's
downloadable media policy states you must be the owner (copyright
holder) or authorized to
distribute the downloadable product by the intellectual property
owner. (This means you have resale rights)
You should let eBay know this in your listing(s) so it's best to
state something along the lines of "Note to eBay staff, I am
licensed to sell this product". You can also use the following
statement if the material used is from the public domain (freely
available) "Note to eBay staff, the underlying material is in the
public domain".
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Misleading
title. Make sure your title accurately
describes the item you are selling and does not mislead. EG, 'Make a
million dollars in a day' is a misleading title.
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Keyword and
trademark violation. Try to avoid using keywords that are not
related to the product you are selling. EG, If you were selling a
weight loss eBook don't include the names of famous diet plans. This
can also apply to the trademark violation rule.
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Selling a lot of
1p/1c eBooks. If you sell only 1 cent eBooks you will eventually
get suspended, eBay don't like it as it is seen as feedback
solicitation. The same goes for buying nothing but 1 cent eBooks.
You will end up suspended so don't risk your account. If you want
proof just look at the 'no longer a registered user' in the feedback
profile of any 1 cent seller. Unless you want to join them don't
do it.
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Selling copyrighted
material. This goes without saying. If you have any doubts about
an eBook don't sell it. Always double check any eBooks you sell
actually have resale rights and can be sold on eBay.
I could go on but from emails I receive
from fellow eBook sellers the above reasons seem to be the most
common. Just remember that there is never a guarantee your listings
will never be ended as there are so many eBay policies and in fact the
rules differ slightly for each country. The US users have it best as
they have a 'digital item' format for selling, more on this can be
seen
here. The sooner this goes worldwide the better as this will stop
a lot of problems as it will give eBook sellers the recognition they
deserve.
So what should I do
if eBay end one of my auctions?
The most important thing
is you shouldn't relist the offending item till you clear things up
with eBay 1st. Find out why eBay have ended your item, this may take
time as eBay usually send pre-written responses and it can sometimes
take 2-3 emails to get a proper answer. Just don't give up and you
will get to the root of the problem. Also try and keep things polite
as the person at the other end is not the person who ended your
listing so there is no need to have a go at them.
Once you find out why
your listing was ended make adjustments to your sales page and and get
the all clear from eBay. This is crucial, just get eBay to
check out your sales page and let you know if everything is ok. I
usually just re-list the offending item that I have corrected and
contact customer support to get the all clear. Once you get the go
ahead you are free to re-list and this also keeps you in eBay's good
books as they can see you are making an effort not to break their
rules.
I know getting listings
ended can be very frustrating and believe me I have been there but at
the end of the day we have to abide by eBay's rules and as long as you
correct any violations when notified by eBay you should have no
further problems.
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| Well that's it for this issue,
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Until next time. Take care...
Regards. John
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